Shipping freight during adverse weather conditions is a unique challenge, but it is one that shippers, brokers, and carriers can overcome by working together. From snowstorms to heavy rain and high winds, weather can bring unexpected delays, compromise safety, and increase costs. Here’s a look at what each party can do to navigate these challenges effectively.
For freight brokers, bad weather is an opportunity to become the linchpin holding shippers and carriers together. Their role intensifies as they juggle communication, rerouting, and adjusting expectations.
Real-Time Tracking and Communication: One of the most critical functions of a broker during bad weather is real-time updates. Brokers use GPS tracking and freight management platforms to monitor shipments and quickly inform shippers of delays or route changes. When a snowstorm or flood blocks a route, brokers reach out to both the shipper and the carrier to assess new timelines and reassure everyone involved. Transparency here helps the shipper feel in control, even in situations outside their control.
Alternative Routing and Flexibility: During storms or hazardous conditions, brokers work closely with carriers to find alternative, safer routes. For instance, if a direct route is snowed in, brokers might negotiate a detour with the carrier that, while slightly longer, avoids high-risk areas. This extra planning reduces the chance of costly accidents or long detours due to last-minute road closures.
Adjusting Rates and Budgeting for Delays: Freight brokers often encounter increased operational costs during adverse weather. Longer routes and more fuel consumption add up. Brokers may work with shippers to adjust rates accordingly, incorporating a buffer for fuel or time-related expenses. This financial planning helps set clear expectations, avoiding conflicts over unexpected costs when deliveries are delayed.
Ensuring Carrier Safety Compliance: Brokers can also confirm that carriers meet all safety requirements before taking on potentially dangerous routes. For example, they may double-check that the carrier’s vehicles are winter-ready or that drivers are familiar with operating in challenging weather conditions. By vetting carriers and ensuring safety standards, brokers protect both their clients’ goods and the drivers on the road.
For shippers, bad weather means adjusting expectations and planning ahead to minimize the impact of delays. Effective communication with brokers and carriers can turn a potential disaster into a manageable setback.
Advanced Planning and Flexible Scheduling: Shippers benefit from planning for potential delays during known weather seasons. For example, scheduling shipments a week or two earlier than usual during winter can ensure critical inventory is available when needed. Working closely with brokers to identify these windows allows for more flexibility and reliability in delivery.
Prioritizing Essential Shipments: In times of bad weather, shippers can identify which shipments are most critical to their operations. For example, high-value or perishable goods may need priority handling or faster delivery. By communicating these needs clearly to brokers, shippers ensure that crucial items are handled with extra care and alternative options are explored if delays become inevitable.
Realistic Expectations and Open Communication: Shippers should prepare for potential delays and stay in regular contact with their broker for updates. Setting realistic expectations—particularly in industries with high customer demand—can prevent frustration. If a shipment is delayed, the broker’s transparency helps maintain trust and allows shippers to make informed decisions, such as adjusting stock levels or notifying their end customers.
Additional Insurance for High-Value Goods: To mitigate the risk of weather-related damage, shippers may want to explore additional insurance options, especially for high-value or temperature-sensitive loads. While this can add to shipping costs, it provides a safety net for losses due to unpredictable weather, giving shippers peace of mind.
For carriers, operating in poor weather is about ensuring driver safety and securing the cargo. Carriers work closely with brokers to adjust routes, set clear expectations, and prepare for any condition on the road.
Preparing Equipment for the Weather: Carriers must ensure that their vehicles are well-prepared for adverse conditions. In winter, this means winterizing trucks with snow chains, proper tires, and all-weather fluids. Pre-trip inspections become even more critical; checking brakes, tires, and lights ensures that the vehicle can handle slippery or low-visibility conditions.
Safe Route Adjustments: Carriers often collaborate with brokers to identify the safest, most reliable routes during storms or floods. If a direct route is affected, carriers may agree to detour to a safer path, even if it adds mileage. This helps prevent accidents or hazardous delays while protecting cargo. Safety-first routing not only safeguards the driver and goods but also aligns with clients’ goals for safe, timely deliveries.
Constant Communication and Updates: Maintaining communication with brokers and dispatchers is essential for carriers, especially in high-risk weather. For instance, if a flash flood closes a highway, drivers need to report it immediately to find a new route. Constant updates allow brokers to keep shippers informed, reducing the chance of unexpected disruptions and giving all parties the latest insights on delivery timing.
Budgeting for Increased Costs: During bad weather, carriers often face increased fuel usage, longer hours, and wear on their vehicles. Carriers work with brokers to account for these expenses, ensuring that both parties are fairly compensated for the added operational challenges. This transparency reduces friction and supports a more collaborative, trusting working relationship.
Handling shipments in challenging weather conditions requires adaptability, transparency, and effective coordination between freight brokers, shippers, and carriers. Brokers play a central role in managing communication, securing alternative routes, and negotiating costs to keep the logistics chain moving. Shippers, by setting realistic expectations and planning ahead, can minimize the impact of delays on their business. Carriers, focusing on safety and consistent updates, ensure shipments arrive intact, even if it means taking a detour.
Written by Dan Mamedov
The year 2024 has turned out pretty nasty for the retail industry. In fact, more than 7,100 stores are bound to close down before the year is gone,…
Read MoreIn the world of supply chains, freight brokers play a crucial link to act as the operational backbone between shippers and carriers. Apart from the f…
Read MoreWithin logistics, where the efficient movement of goods either makes or breaks supply chains, freight brokerage services have become indispensable. F…
Read More